Every account once started out as an opportunity. SPORTSMAN® is a smart tool for qualifying, analyzing and winning these opportunities.
Managing opportunities is a costly affair—something you handle with care. SPORTSMAN® is a compact tool for building the strategy to win those opportunities. It is based on the 9 most important Best Practices in sales. SPORTSMAN® helps you ask the right questions, at the right time in the commercial process.
You also need to have the right people involved, who all speak the same language and have a clear working method. Not just in sales, but employees in other (non)commercial functions too. That is why setting up and implementing a clear opportunity management process is always part of the program.
The tool divides the complex reality of an opportunity into small pieces of information. This makes it easier to come to a common view, and to determine what is necessary to make the next step in the sales cycle.
In a challenging market, SPORTSMAN® offers a clear overview of the chances ahead. So you can make better choices and focus on the opportunities with the most potential. By focusing on the right opportunities, you will increase your hit rate. One of the most important effects? The tool improves cross-functional collaboration.